Support during
the rebrand and
relaunch for Qwist

About QWIST GmbH

QWIST GmbH is an (Open) Finance pioneer. As one of the market leaders in Germany, Austria, Spain and Portugal, the company helps top-tier banks, e-commerce companies, innovative FinTechs and other digital partners to leverage the potential of their data. Qwist employs a staff of 80 working in four different countries. bytepark supported the client during the rebrand and website relaunch.

The website relaunch went hand in hand with a rebrand. The goal was to provide a multilingual, modern, flexible and stable website that is easy to manage and maintain for the editors with the help of a CMS. In addition, it should be possible to connect further systems in the future.

The Goal

Technical Implementation

As part of the website relaunch, the Kirby CMS was set up using a flexible set of components to build the website with custom QWIST branding. This makes it easy for the editors to operate the finished product.

Nicola Breyer

Managing Director

“In this project, which was so important for Qwist, bytepark was once again a competent, experienced and reliable partner who now and then also encourages friction, thus enhancing the final result. Over the years, I have come to appreciate Paul and Florian’s entrepreneurial thinking that runs through the entire organisation.”

UX/UI design

The design challenge was to find a way to communicate a product that requires explanation. Following a target group analysis, the content was positioned as required and user flows were defined. The UI design was derived from the new style guide for the brand.